Is your Shop Unique Enough to Make Money?

Etsy has about 400,000 active sellers each year.  What's going to make your shop or items stand out amongst the others?   Read more in this article about How to Make Money on Etsy http://www.inc.com/guides/2010/05/sell-handmade-crafts-on-etsy.html

The more unique the better.  Below are a few shops  I found that are very successful because they are different:

Dog or Cat Butt Hole Covers: http://www.etsy.com/shop/RearGear

Vulva Love Pendants: http://www.etsy.com/shop/VulvaLoveLovely

Giant Fortune Cookie: http://www.etsy.com/listing/38758959/customized-giant-fortune-cookie

Dog and Cat Beds made out of old luggage: http://www.etsy.com/shop/lovenostalgicwhimsy

Jewelry that is one of a kind: http://www.etsy.com/shop/edmdesigns